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Zillow.com® Expands Real Estate Community to the Neighborhood

More than 6,500 Neighborhood Pages among numerous new features adding a personalized and local twist to online real estate conversations

Seattle "July 11, 2007-Real estate Web site Zillow.com® today added a number of new community features, opening up the site even further to user contributions. Chief among these additions are individual neighborhood pages in more than 130 U.S. cities (more than 6,500 neighborhoods in all). The pages are seeded with rich local demographic and real estate information, but are built for communities and neighbors to make their own. Anyone within a community has the ability to add photos, events, local news, engage in discussions and ask or answer questions about neighborhood real estate.

"Adding the ability for neighbors to meet, share information and learn about their local neighborhood is a natural next step for Zillow. We started with individual Web pages and Home Q&A for more than 70 million homes, and today we’re bringing the conversation out to the neighborhood level," said Lloyd Frink, Zillow president. "In the offline world, conversations happen all the time around homes, neighborhoods and communities. With these additions, we’re adding the data, tools and a platform for these conversations to thrive online "and help people become smarter about real estate, for free, in the process."

Neighborhoods are accessed from any of the 70 million Home Details pages within Zillow, or via the "local real estate" link at the bottom of every Zillow page.

In addition to Neighborhood Pages, Zillow today added a number of other ways for the Zillow community to find and share vital information about real estate and homes:

* Zillow® Discussions "a forum-type feature providing Zillow community members a place to talk about real estate-related topics on a national level. This is a place for broader topics such as real estate investing, hiring an agent or discussing the best way to stage a home.

* Polls "this fun addition gives any Zillow user the opportunity to create a survey on any topic and post it at the national or ZIP code level. The Zillow community can vote and see immediate results "whether the question focuses on the best restaurant in a certain neighborhood, or speculates what the national average home price will be in 2012. These polls show up on neighborhood pages, city pages and all discussion pages throughout the site.

Additionally, the Zillow home page is now personalized for users who have registered or searched the site in the past "focusing on their home neighborhood, city or most recent search area. The personalized home page includes geographically targeted data such as local homes for sale, Make Me MoveTM homes and area Home Q&A. A new "My Snapshot" box also has details tracking an individual’s participation on the site, including the number of questions asked and answered, or homes posted for sale.

One of the most-visited U.S. real estate sites on the Web, Zillow attracted 4 million unique visitors in June 2007. Nearly 90 percent of Zillow visitors own a home, more than half (64 percent) plan to buy or sell in the next two years. Other community features previously launched include the ability for homeowners to update and edit information on their home, ask or answer questions about any home via Home Q&A, upload photos, tell the community a home is for sale and contribute to the Real Estate Guide. More than 4.5 million community contributions have been made to Zillow.com to date, with more than 20,000 new contributions added by users every day.

For more information and commentary from the Zillow team, or to ask a question about the new features, visit the Zillow Blog at www.zillowblog.com.

About Zillow.com®

Zillow.com® is an online real estate community where homeowners, buyers, sellers, and real estate agents and professionals can find and share vital information about homes, for free. Launched in early 2006 with ZestimateTM values and data on millions of U.S. homes, Zillow has since "opened up" the site to community input, data and dialogue, including Home Q&A. Zillow’s goal is to help people become smarter about real estate " what homes are worth, what’s for sale, and what local experts have to say about real estate and individual homes. One of the most-visited real estate Web sites, Zillow was the only online company named by Advertising Age magazine to its 2006 "Marketing 50" list of the most powerful consumer brands. Zillow is headquartered in Seattle and has raised $57 million in funding.

Zillow.com, Zillow Zestimate and Make Me Move are trademarks and/or registered trademarks of Zillow, Inc.

Press Release retrieved from Zillow.com




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